Pricing
Simple pricing. Start validating in minutes.
Pick the plan that fits how often you test.
Personal
For solo operators testing ideas before launch with fast feedback
$15/mo
- 5 sessions per month
- 3 personas per session
- Unlimited shared personas
- Create personas in ~3 min with Wizard
- 2 assets per session
- Reanalyze session: Not included
Startup
For founders iterating on pricing, offers, and copy with confidence
$49/mo
- 30 sessions per month
- 5 personas per session
- Unlimited shared personas
- Create personas in ~3 min with Wizard
- 3 assets per session
- Reanalyze session: Included
Team
For teams and agencies validating faster across client workstreams together
$149/mo
- 100 sessions per month
- 10 personas per session
- 3 custom personas
- Create personas in ~3 min with Wizard
- 5 assets per session
- Reanalyze session: Included
All plans include
- Session cloning
- Shared personas
- Plastic Wizard
- Persona evaluator
- Score distributions
- Question generator
- Export to Markdown
- Output for coding agents
Personal$15/mo
Startup$49/mo
Team$149/mo
Sessions per month
5
30
100
Sessions per month
30
Personas per session
3
5
10
Personas per session
5
Assets per session
2
3
5
Assets per session
3
Reanalyze session
Reanalyze session
Custom personas
0
0
3
Custom personas
0
AI analysis
Once per session
Reanalyze included
Reanalyze included
AI analysis
Reanalyze included