Pricing

Simple pricing. Start validating in minutes.

Choose the plan that fits how often you need sharper signal.

Personal

For solo operators testing ideas before launch with fast feedback

$15/mo
  • 5 sessions per month
  • 3 personas per session
  • Unlimited shared personas
  • Create personas in ~3 min with Wizard
  • 2 assets per session
  • Reanalyze session: Not included

Startup

For founders iterating on pricing, offers, and copy with confidence

$49/mo
  • 30 sessions per month
  • 5 personas per session
  • Unlimited shared personas
  • Create personas in ~3 min with Wizard
  • 3 assets per session
  • Reanalyze session: Included

Team

For teams and agencies validating faster across client workstreams together

$149/mo
  • 100 sessions per month
  • 10 personas per session
  • 3 custom personas
  • Create personas in ~3 min with Wizard
  • 5 assets per session
  • Reanalyze session: Included

Why the output is worth trusting

Every plan uses the same frontier behavioral engine. Plans change volume and control, not the constraints that keep personas grounded, knowledge-limited, and comparable across reruns.

Behavioral authenticity

Personas answer from role, incentives, habits, and blind spots, not from a polished assistant voice.

Knowledge boundaries and anti-generic safeguards

A persona only knows what someone in that role would realistically know. Outside that boundary, the system is designed to show uncertainty, bad guesses, or disinterest instead of fake expertise.

Repeatable synthetic research

You can rerun the same personas on new copy, pricing, or flows under the same constraints, so changes stay easier to compare from one run to the next.

All plans include

  • Session cloning
  • Shared personas
  • Plastic Wizard
  • Persona evaluator
  • Score distributions
  • Question generator
  • Export to Markdown
  • Output for coding agents

Sessions per month
30
Personas per session
5
Assets per session
3
Reanalyze session

Custom personas
0

AI analysis
Reanalyze included